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DOING SAINT-ETIENNE
1 Allée de l'Electronique - BP 185
42005 SAINT ETIENNE Cedex 1
Tel: 04 77 42 37 37 |
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DOING CLERMONT FERRAND :
10 rue Patrick Depailler
Parc Technologique La Pardieu
63000 Clermont Ferrand
Tel : 0810 816 850 |
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DOING LYON
Ilena Park - Bâtiment B1
120 all Jacques Monod
69800 Saint Priest
Tel: 0810 816 850 |
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Fidelium-net does not stop at a simple customer loyalty card, this system is backed by smart card technology, a website... Customer loyalty is of prime importance when faced with increasingly volatile consumers. J.Dawkins and F.Reichheld estimate that acquiring new customers (no longer profitable) can cost five times more than retaining current customers (source : « customer retention as a competitive weapon », 1990) |
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